dwg. is the lead designer and landscape architect behind Fareground at One Eleven Congress, which completely renovates the sunken plaza. This prominent building is at the highly visible corner of Austin’s new “Main and Main,” Congress Avenue and Second Street. The building has recently broken ground on a dramatic makeover, which will result in a dynamic, public outdoor plaza, new lobby space and an adjacent high-end food market offering a variety of gourmet eateries.
The design for the plaza reinvents the space as a park and gathering place open for use to the entire community, with sustainable landscaping, family-friendly features, outdoor seating, an amphitheater for events and an innovative cloudscape water feature. In partnership with owner Parkway Properties and architect Michael Hsu Office of Architecture, dwg.’s vision for the project updates the plaza and fills a major void in public open space for this vibrant intersection of downtown Austin.
The outdoor element for Fareground at One Eleven redefines the private office plaza into an urban park and civic space. The project resets the traditional language of how an office building communicates with the city and people who interact with it. The landscape design preserves and highlights the existing heritage trees and builds on the ever-increasing blurred line of workplace, recreation space and home in the urban environment.
A key design element of the plaza is the cloudscape water feature, which the team anticipates will become an iconic piece of art for downtown Austin. This innovative feature is made up of 12 sculptural stainless steel poles, ranging from 20 feet to 30 feet tall. The poles will emit a cloud-like “fog” at the top, mimicking a cloudscape. All of the water used for the cloudscape will be harvested from AC condensation collected from the building’s system.
Fareground at One Eleven Congress is a flagship project on a long list of notable Austin transformations that dwg. has been commissioned to work on since Daniel Woodroffe founded the firm in 2010.
dwg. is no stranger to Congress Avenue, as Daniel Woodroffe served as the chair for the Downtown Austin Alliance Congress Avenue WOW Committee. This committee endeavors to transform Congress Avenue as an active, vibrant and walkable gateway to the city. Efforts contributing to this goal include patio policy changes, year-round lighting in trees along the Avenue, the Plazalife charrette and resulting report, planter upgrades, public art installations, improvements to Old Bakery Park and more.
dwg. transformed previously inaccessible roofs at 816 Congress into dynamic terrace amenities for the ownership. dwg. served as the lead designer and visionary behind the popular Royal Blue Pocket Patio at 609 Congress, as well as the 804 pocket patios, which are currently in design phases.
Additionally, dwg. is the landscape architect for cutting edge projects such as the widely discussed NLand Surf Park, where the firm is contributing sustainable planning and design for the entire site. dwg. is the landscape architect for the Fairmont Austin Hotel, Gables/Hotel ZaZa, Waller Park Place, Seton Medical Center at UT, 208 Nueces (Austin Music Hall), Hotel Van Zandt, South Lamar Union as well as the Waller Creek Redevelopment with MVVA, among many others.
The firm is additionally working on projects in San Antonio, Dallas, Denver and Los Angeles.
dwg. has benefitted from a careful crafting of the urban architectural landscape. The firm is sought out for this unique expertise, and has used this proficiency to separate their work from other landscape architecture firms in Austin.
“Our clients know what we do well, and trust our team to navigate the challenges associated with sustainable urban design,” President and Founder Daniel Woodroffe said. “We have been supremely lucky to work with a host of talented developers, architects and fellow consultants who understand that we are very comfortable in the urban environment, which allows us to provide extremely powerful and innovative designs for projects that are important to them.”
dwg. has made a significant impact on the rapidly changing Austin landscape and does not foresee slowing down in the near future. Since it’s founding five years ago, the firm has grown to a full time staff of 16.